Digital Marketing & Community Engagement Specialist

Full-time
Hybrid: on-site & remote
Posted 3 months ago

Location: Dakar, Senegal (Hybrid: on-site & remote)
Type: Full-time

About Us:
JokkoHub is on a mission to empower Senegalese professionals and small businesses across the diaspora and at home. We believe in building community, mentorship, and digital growth.

Role Overview:
We are looking for a creative Digital Marketing & Community Engagement Specialist to help us grow our platform, engage our Senegalese global community, and support our small-business partners. You will be responsible for crafting campaigns, managing content, and nurturing our network of members.

Key Responsibilities:

  • Develop and execute digital marketing campaigns (social media, email, content) aligned with JokkoHub’s mission.
  • Manage and grow our social media presence (Facebook, LinkedIn, X, Instagram) targeting Senegalese professionals and diaspora communities.
  • Build and nurture online community engagement: respond to members, host virtual events/webinars, moderate discussions and forums.
  • Collaborate with our small-business partners in Senegal to highlight their stories, create content and promote their offerings on the platform.
  • Measure, analyse and report on campaign performance and community growth metrics; provide recommendations for improvement.

Skills & Qualifications:

  • Bachelor’s degree in Marketing, Communications, Digital Media or equivalent.
  • 2-4 years of experience in digital marketing, preferably with community management or working with diaspora/small-business networks.
  • Strong understanding of social media platforms, content creation (graphics, video, copywriting) and analytics tools.
  • Excellent communication skills in French; proficiency in Wolof or English is a plus.
  • Passionate about professional development, small-business empowerment and community-building.

What We Offer:

  • A meaningful role where your work supports real-world impact for Senegalese professionals and businesses.
  • Flexible work arrangements (hybrid remote + Dakar office).
  • Opportunity to work in a dynamic, mission-driven environment.
  • Competitive salary and benefits aligned with local market.

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